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Nurturing Culture in a Remote Workplace: Strategies for Success

Remote work has seen a significant growth in the past few years due to advancements in technology, changing work culture, and the need for work-life balance. According to a report by FlexJobs and Global Workplace Analytics, the number of remote workers in the US alone has grown by 44% in the past five years, and it is estimated that 63 million Americans will work remotely by 2024.

While remote work comes with its benefits such as increased productivity and flexibility, it can also be a challenge to maintain a strong workplace culture. Without the face to face interaction that comes with an office setup, it can be challenging to establish a sense of community, foster employee engagement, and build a strong workplace culture.

However, it is possible to establish an inclusive, engaged, and productive remote working culture by implementing the right strategies. In this blog post, we will explore the importance of communication, team-building, and recognition in remote work environments, and provide practical tips on how to achieve this.

Building a Remote Culture Through Communication

Effective communication is a critical aspect of building a strong remote culture. The challenge with remote work is that communication can be hindered by distance and time-zone issues. As a result, establishing clear and consistent communication channels is crucial.

Here are some tips on how to do this:

Establish Clear and Consistent Communication Channels

Remote workers need access to tools and channels that enable them to communicate effectively with their colleagues, team leads, and managers. Examples of tools that can be used to facilitate this include Zoom, Skype, Slack, or Google Meet.

Employers should provide clear guidelines and instructions on how to use these tools to ensure that everyone is on the same page. Clear communication channels enable remote workers to feel connected to one another, ensuring that everyone is aware of what is going on in the team and the company.

Schedule Regular Check-Ins

Regular check-ins are essential in establishing a remote culture. They enable team members to catch up with one another, discuss any challenges, and ensure that they are on track with their work. Schedule regular virtual meetings so that team members can share their progress, discuss their projects, and check in with one another.

Create Opportunities for Feedback

Feedback is integral to building a strong culture. As a remote employer, you should create opportunities for your team to provide feedback on their work, the company culture, and the remote work experience. Feedback helps build trust and encourages employees to be more engaged.

Building a Remote Culture Through Team-Building

Team-building is an essential aspect of building a strong remote culture. Team-building activities help establish relationships, trust, and collaboration. Here are some tips on how to build a remote culture through team-building:

Establish Shared Goals and Accountability

Creating shared goals and objectives is a powerful way to foster collaboration and camaraderie among remote workers. Establishing accountability ensures everyone knows what they are responsible for, building a sense of ownership and engagement.

Ensure that everyone is aware of what their role is in the project, and delegate tasks to make sure everyone is working towards the same goal. This can be achieved using project management tools such as Asana, Trello, or Basecamp.

Virtual Team-Building Activities

Virtual team-building events can help create an engaging and fun remote work experience. These activities could include online workshops or webinars, virtual happy hours where team members can unwind and catch up over their favourite drinks, or game nights. These activities create a space for remote workers to connect, build relationships, and strengthen teamwork.

Building a Remote Culture through Recognition

Employee recognition is essential to building a strong culture. Recognizing and rewarding employees for their contributions boosts morale and fosters a sense of pride and engagement. Here are some tips on how to build a remote culture through recognition:

Establish a Recognition Program

Establishing a recognition program ensures that remote workers are recognized for their contributions to the team and the company. Recognition programs can be established using social media or company-wide emails, where the best remote employees are recognized, and their achievements are celebrated.

Provide Personal Recognition

Provide personal recognition via phone calls or emails to let remote workers know their contributions are valued, which also demonstrates that the company cares about employee engagement.

Financial Recognition

Rewards systems, bonuses or other incentives are another way to show employees that their work is valued. You can reward remote workers for excellent work, which creates a sense of value and motivates them to do well.

Creating a Culture of Recognition

Creating a culture of recognition is not just about putting recognition programs into place; it involves a cultural shift that places a high value on recognition, encourages everyone to do the same, and strives to establish a culture where every employee is appreciated for their contributions.


Creating a strong remote culture requires implementing communication, team-building, and recognition strategies tailored to remote workers’ needs. Employers should establish clear and consistent communication channels, create opportunities for feedback, hold regular check-ins and meetings, and establish goals and accountability.

Virtual team-building activities should be established, creating engagements such as workshops, webinars, or virtual happy hours, to building camaraderie and collaboration.

Recognition, whether personal, financial or public, should also be established to strengthen employee engagement, boosting morale, and establishing a culture of appreciation.

By implementing and fostering these strategies, employers can establish an inclusive, engaged, and productive remote culture, leading to a happy and productive remote workforce.

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